has been blogging about it recently, and now it has become official. ShareBuilder is now officially Capital One Investing. Bookmark the new address if you haven’t done so already.

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As we have noted in the past, user accounts and the overall experience will not be changing. Pricing, apps, and customer service are the same as they have been.

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What’s new at Capital One Investing? The ShareBuilder name does live on, but it will be in the form of the Automatic Investment plan at Capital One Investing. There will be increased ability to work with Capital One’s established team of professional advisors as well.

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Soon after officially becoming Capital One Investing, the online brokerage gave a sneak peek at what will be coming in the near future. Look for a new product called “Advice Center” to launch in the fall. RetireMyWay is a popular retirement calculator that will continue to be upgraded.

As part of the 2015 Online Broker Review, the PortfolioBuilder tool won an Industry Award from for #1 Portfolio Builder. Enhancements to this tool are expected in the future.

Below is a look at some of the latest enhancements at Capital One Investing. will keep you up to date on further updates from this broker.

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