The highly anticipated Twitter IPO is drawing closer. As we blogged about a couple weeks ago, Twitter has announced its intentions of going public. At the end of last week, the company unveiled its required S-1 Filing. The S-1 delivered quite a bit of interesting data that potential Twitter investors will definitely want to be aware of before deciding whether or not to get involved in this process. Let’s take a look at some of the most important information from the filing.
-Twitter will unsurprisingly use the ticker symbol TWTR when it goes public in the next few months, but the company did not say which exchange it will list on.
-Twitter says it has 215 million monthly active users. These numbers actually disappointed some, who thought the number could be closer to 250 million by now. Twitter deems 100 million of these users as “daily active users.”
-75 percent of Twitter users used mobile devices to access the service. The company said it brings in 65 percent of its revenue via mobile ads.
-Twitter reported revenue of $253.6 million in the first six months of 2013 compared to revenue of $122.4 million in the same period during 2012.
-Despite the huge revenue rise, Twitter actually lost $69.3 million in the first six month of 2013, compared to a loss of $49.1 million a year ago.
-Twitter plans to use the IPO to raise only $1 billion, which is just a fraction of the $16 billion raised by Facebook during its flawed IPO process.
-Slightly more than three quarters of Twitter users are outside of the United States. Still, international advertisers make up only 25 percent of Twitter’s revenue.
-Twitter said that 87 percent of its revenue during the first six months of the year came from ad sales.
StockBrokers.com will continue to follow the Twitter IPO process closely. For even more information on the Twitter S-1 Filing click here.