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Fidelity Investments vs Ally Invest Review

Brandon Reinkensmeyer

Published by Brandon Reinkensmeyer


Thursday, July 13th, 2017

Comparing brokers side by side is no easy task. For our 2017 Broker Review, we factored in 308 different variables to assess 16 different brokers. So when taking a look at Fidelity Investments vs Ally Invest, there is a huge database of information available to us.

To start this comparison, first we will take a look at the broker commission rates for placing regular stock and options trades. Fidelity Investments and Ally Invest both cost $4.95 per trade. Looking at options, the base fees charged are the same for both brokers, $4.95. Contracts at both of the brokerages are the same at $0.65 each. Not all brokers charge a flat rate fee per trade though, so it is important to read the full commission notes to know the complete breakdown (go to any online broker review page, then scroll to the "Commissions Notes" section).

Next to commission rates, being able to trade the instrument you want is important. Ally Invest supports Stock Trading, Options Trading, Mutual Funds, Forex Trading and Futures Trading while Fidelity Investments supports Stock Trading, Options Trading and Mutual Funds. Looking at mutual funds, Ally Invest trails Fidelity Investments by 3,066.00 total funds, with Fidelity Investments offering 13204 and Ally Invest offering 10138. Commission free ETFs also should not be forgotten, with Fidelity Investments having the upper hand thanks to its 91 available ETFs compared to Ally Invest's offering of 0.

Lastly, taking a look at popular features and functionality, we can go a bit deeper to really break down the difference of both brokers. Fidelity Investments alongside Ally Invest have virtual trading. Taking a look at mobile trading, Ally Invest gives clients access to an iPhone App and Android App while Fidelity Investments has an iPhone App, iPad App and Android App. Not to be left out, online banking is also a nice benefit for many investors, and some brokerages provide these services to clients. Checking Accounts, Savings Accounts, Debit Cards, Credit Cards and Mortgage Loans are offered by Ally Invest while Fidelity Investments offers Checking Accounts, Savings Accounts, Debit Cards and Credit Cards. On the whole, when it comes to tools, research, and trading on the go, Fidelity Investments finished with awards for Best in Class - Platforms & Tools, Best in Class - Research and Best in Class - Mobile Trading in 2014, while Ally Invest came up with none of these.

Overall, Fidelity Investments takes the upper hand with 4.50 stars over Ally Invest's 4.00 stars.
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Overall
Commissions & Fees
Offering of Investments
Platforms & Tools
Research
Customer Service
Mobile Trading
Ease of Use
Education
Order Execution
Banking
Stock Trade Fee (flat)
Options Base Fee
Options Per Contract Fee
Mutual Fund Trade Fee
Broker Assisted Trades Fee
Minimum Deposit
No Inactivity Fees
No Fee IRAs
Stock Trading
Options Trading
Mutual Funds
Forex Trading
Futures Trading
Desktop Platform (Windows)
Web Platform
Virtual Trading
Charting - Drawing Tools
Charting - Indicators / Studies
Option Chains - Total Columns
Watch Lists - Total Fields
iPhone App
iPad App
Android App
Android Tablet App
Apple Watch App
Trading - After-Hours
Trading - Mutual Funds
Trading - Conditional Orders
Trading - Simple Options
Trading - Complex Options
Commission Free ETFs
Mutual Funds (No Load)
Mutual Funds (Total)
# of Easy to Borrow Stocks
Retail Locations
Two-Factor Authentication Login
Under $24,999.99
$25,000.00 to $49,999.99
$50,000.00 to $99,999.99
$100,000.00 to $249,999.99
$250,000.00 to $499,999.99
Above $1,000,000.00
$500,000.00 to $999,999.99
Checking Accounts
Savings Accounts
Credit Cards
Debit Cards
Mortgage Loans
No Fee Banking
Fidelity Investments
Exclusive Offer Get 300 commission-free trades and 2 years to use them Learn More
Fidelity Investments Review
 
4.5
3
4.5
4.5
5
4.5
4.5
4.5
4.5
5
4
 
$4.95
$4.95
$0.65
$49.95
$32.95
$2,500.00
Yes
Yes
 
Yes
Yes
Yes
No
No
 
Yes
Yes
Yes
22
166
26
80
 
Yes
Yes
Yes
Yes
Yes
 
Yes
Yes
No
Yes
Yes
 
91
4052
13204
3748
195
No
 
8.33%
7.83%
6.88%
6.58%
6.58%
4.00%
4.00%
 
Yes
Yes
Yes
Yes
No
Yes
Ally Invest
Special Offer Reduced pricing available for high-volume/high-balance traders Learn More
Ally Invest Review
 
4
4.5
4
4
4
4
3
3
4
1.5
4
 
$4.95
$4.95
$0.65
$9.95
$20.00
$0.00
Yes
Yes
 
Yes
Yes
Yes
Yes
Yes
 
Yes
Yes
Yes
28
84
15
21
 
Yes
No
Yes
No
No
 
No
No
No
Yes
Yes
 
0
5216
10138
3890
0
No
 
8.00%
8.00%
7.00%
5.75%
4.75%
4.25%
4.25%
 
Yes
Yes
Yes
Yes
Yes
Yes

All pricing data was obtained from a published web site as of 2/20/2017 and is believed to be accurate, but is not guaranteed. The StockBrokers.com staff is constantly working with its online broker representatives to obtain the latest pricing data. If you believe any data listed above is inaccurate, please contact us using the link at the bottom of this page. For stock trade rates, advertised pricing is for a standard order size of 500 shares of stock priced at $30 per share. For options orders, an options regulatory fee per contract may apply.

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