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Ally Invest vs TD Ameritrade 2024

StockBrokers.com

Written by StockBrokers.com

January 31, 2024

Is Ally Invest better than TD Ameritrade? After testing 18 of the best online brokers, our analysis finds that Ally Invest (84.6%) is better than TD Ameritrade (N/A). For current Ally customers looking to invest in stocks, Ally's universal-accounts experience and easy-to-use website offer a convenient solution. Its website is far stronger than the mobile app.

Select Brokers

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  • check_box_outline_blankcheck_boxAlly Invest
  • check_box_outline_blankcheck_boxCharles Schwab
  • check_box_outline_blankcheck_boxCiti Self Invest
  • check_box_outline_blankcheck_boxE*TRADE
  • check_box_outline_blankcheck_boxeToro
  • check_box_outline_blankcheck_boxFidelity
  • check_box_outline_blankcheck_boxFirstrade
  • check_box_outline_blankcheck_boxInteractive Brokers
  • check_box_outline_blankcheck_boxJ.P. Morgan Self-Directed Investing
  • check_box_outline_blankcheck_boxMerrill Edge
  • check_box_outline_blankcheck_boxPublic.com
  • check_box_outline_blankcheck_boxRobinhood
  • check_box_outline_blankcheck_boxSoFi Invest
  • check_box_outline_blankcheck_boxtastytrade
  • check_box_outline_blankcheck_boxTD Ameritrade
  • check_box_outline_blankcheck_boxTradeStation
  • check_box_outline_blankcheck_boxTradier
  • check_box_outline_blankcheck_boxVanguard
  • check_box_outline_blankcheck_boxWebull

Compare

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Overall Rating Ally Invest TD Ameritrade
Overall 4/5 Stars 5/5 Stars
Commissions & Fees 4.5/5 Stars 4.5/5 Stars
Investment Options 4.5/5 Stars 5/5 Stars
Platforms & Tools 3.5/5 Stars 5/5 Stars
Mobile Trading Apps 4/5 Stars 5/5 Stars
Research 4/5 Stars 5/5 Stars
Customer Service 4/5 Stars 4.5/5 Stars
Education 4/5 Stars 5/5 Stars
Ease Of Use 4.5/5 Stars 5/5 Stars
Winner check_circle
Review Ally Invest Review TD Ameritrade Review
Broker Screenshots Ally Invest TD Ameritrade
Trading Platform & Tools Gallery (click to expand)
Research Gallery (click to expand)
Mobile Trading Apps Gallery (click to expand)
Education Gallery (click to expand)
Trading Fees Ally Invest TD Ameritrade
Minimum Deposit $0.00 $0.00
Stock Trades $0.00 $0.00
Penny Stock Fees (OTC) info $4.95 info $6.95
Mutual Fund Trade Fee $0.00 Varies
Options (Per Contract) $0.50 $0.65
Futures (Per Contract) (Not offered) $2.25
Broker Assisted Trade Fee $20 $25
Margin Rates Ally Invest TD Ameritrade
Margin Rate Under $25,000 13% 14.75% info
Margin Rate $25,000 to $49,999.99 12.75% 14.25%
Margin Rate $50,000 to $99,999.99 12% 13.25%
Margin Rate $100,000 to $249,999.99 10.75% 13%
Margin Rate $250,000 to $499,999.99 9.75% 12.75%
Margin Rate $500,000 to $999,999.99 9.25% Varies info
Margin Rate Above $1,000,000 8.5% Varies info
Account Fees Ally Invest TD Ameritrade
IRA Annual Fee $0.00 $0.00
IRA Closure Fee $25.00 $0.00
Account Transfer Out (Partial) info $50.00 $0.00
Account Transfer Out (Full) info $50.00 $75.00
Options Exercise Fee $0.00 $0.00
Options Assignment Fee $0.00 $0.00
Investment Options Ally Invest TD Ameritrade
Stock Trading info Yes Yes
Margin Trading Yes Yes
Fractional Shares info No No
OTC Stocks info Yes Yes
Options Trading info Yes Yes
Complex Options Max Legs info 4 4
Futures Trading info No Yes
Forex Trading info Yes Yes
Crypto Trading info No No
Crypto Trading - Total Coins info 0 0
Mutual Funds (No Load) info 13000 3698
Mutual Funds (Total) info 14000 5876
Bonds (US Treasury) info Yes Yes
Bonds (Corporate) info Yes Yes
Bonds (Municipal) info Yes Yes
Traditional IRAs info Yes No
Roth IRAs info Yes No
Advisor Services info Yes Yes
International Countries (Stocks) info 0 0
Order Types Ally Invest TD Ameritrade
Order Type - Market info Yes Yes
Order Type - Limit info Yes Yes
Order Type - After Hours info Yes Yes
Order Type - Stop info Yes Yes
Order Type - Trailing Stop info No Yes
Order Type - OCO info No Yes
Order Type - OTO info No Yes
Order Type - Broker Assisted info Yes Yes
Beginners Ally Invest TD Ameritrade
Education (Stocks) info Yes Yes
Education (ETFs) info Yes Yes
Education (Options) info Yes Yes
Education (Mutual Funds) info Yes Yes
Education (Bonds) info Yes Yes
Education (Retirement) info Yes Yes
Retirement Calculator info No Yes
Investor Dictionary info Yes Yes
Paper Trading info No Yes
Videos info No Yes
Webinars info No Yes
Webinars (Archived) info Yes Yes
Progress Tracking info No Yes
Interactive Learning - Quizzes info No Yes
Stock Trading Apps Ally Invest TD Ameritrade
iPhone App info Yes Yes
Android App info Yes Yes
Apple Watch App info No Yes
Trading - Stocks info Yes Yes
Trading - After-Hours info Yes Yes
Trading - Simple Options info Yes Yes
Trading - Complex Options info Yes Yes
Order Ticket RT Quotes info Yes Yes
Order Ticket SRT Quotes info No Yes
Stock App Features Ally Invest TD Ameritrade
Market Movers (Top Gainers) info Yes Yes
Stream Live TV info No Yes
Videos on Demand info No Yes
Stock Alerts info No Yes
Option Chains Viewable info Yes Yes
Watch List (Real-time) info Yes Yes
Watch List (Streaming) info No Yes
Watch Lists - Create & Manage info Yes Yes
Watch Lists - Column Customization info No Yes
Watch Lists - Total Fields info 21 514
Stock App Charting Ally Invest TD Ameritrade
Charting - After-Hours info No Yes
Charting - Can Turn Horizontally info Yes Yes
Charting - Multiple Time Frames info Yes Yes
Charting - Technical Studies info 17 400
Charting - Study Customizations info No Yes
Charting - Stock Comparisons info Yes Yes
Trading Platforms Ally Invest TD Ameritrade
Active Trading Platform info N/A thinkorswim
Desktop Trading Platform info No Yes
Desktop Platform (Mac) info No Yes
Web Trading Platform info Yes Yes
Paper Trading info No Yes
Trade Journal info No Yes
Watch Lists - Total Fields info 21 514
Stock Chart Features Ally Invest TD Ameritrade
Charting - Adjust Trades on Chart info No Yes
Charting - Indicators / Studies info 117 429
Charting - Drawing Tools info 36 24
Charting - Notes info Yes Yes
Charting - Index Overlays info Yes Yes
Charting - Historical Trades info No Yes
Charting - Corporate Events info No Yes
Charting - Custom Date Range info No Yes
Charting - Custom Time Bars info No Yes
Charting - Automated Analysis info Yes Yes
Charting - Save Profiles info Yes Yes
Trade Ideas - Technical Analysis info Yes Yes
Charting - Study Customizations info 5 9
Charting - Custom Studies info No Yes
Day Trading Ally Invest TD Ameritrade
Streaming Time & Sales info No Yes
Streaming TV info No Yes
Direct Market Routing - Stocks info No Yes
Ladder Trading info No Yes
Trade Hot Keys info No Yes
Level 2 Quotes - Stocks info No Yes
Trade Ideas - Backtesting info No Yes
Trade Ideas - Backtesting Adv info No Yes
Short Locator info No No
Order Liquidity Rebates info No No
Research Overview Ally Invest TD Ameritrade
Research - Stocks info Yes Yes
Research - ETFs info Yes Yes
Research - Mutual Funds info Yes Yes
Research - Pink Sheets / OTCBB info Yes Yes
Research - Bonds info No Yes
Screener - Stocks info No Yes
Screener - ETFs info Yes Yes
Screener - Mutual Funds info No Yes
Screener - Bonds info Yes Yes
Misc - Portfolio Allocation info No Yes
Stock Research Ally Invest TD Ameritrade
Stock Research - PDF Reports info 2 6
Stock Research - Earnings info Yes Yes
Stock Research - Insiders info Yes Yes
Stock Research - Social info Yes Yes
Stock Research - News info Yes Yes
Stock Research - ESG info No No
Stock Research - SEC Filings info Yes Yes
ETF Research Ally Invest TD Ameritrade
ETFs - Strategy Overview info Yes Yes
ETF Fund Facts - Inception Date info Yes Yes
ETF Fund Facts - Expense Ratio info Yes Yes
ETF Fund Facts - Net Assets info Yes Yes
ETF Fund Facts - Total Holdings info Yes No
ETFs - Top 10 Holdings info Yes Yes
ETFs - Sector Exposure info No Yes
ETFs - Risk Analysis info Yes Yes
ETFs - Ratings info Yes Yes
ETFs - Morningstar StyleMap info No Yes
ETFs - PDF Reports info Yes Yes
Mutual Fund Research Ally Invest TD Ameritrade
Mutual Funds - Strategy Overview info Yes Yes
Mutual Funds - Performance Chart info Yes Yes
Mutual Funds - Performance Analysis info Yes Yes
Mutual Funds - Prospectus info No Yes
Mutual Funds - 3rd Party Ratings info Yes Yes
Mutual Funds - Fees Breakdown info Yes Yes
Mutual Funds - Top 10 Holdings info Yes Yes
Mutual Funds - Asset Allocation info No Yes
Mutual Funds - Sector Allocation info Yes Yes
Mutual Funds - Country Allocation info No No
Mutual Funds - StyleMap info No Yes
Options Trading Ally Invest TD Ameritrade
Option Chains - Basic View info Yes Yes
Option Chains - Strategy View info Yes Yes
Option Chains - Streaming info Yes Yes
Option Chains - Total Columns info 8 35
Option Chains - Greeks info 1 5
Option Chains - Quick Analysis info Yes Yes
Option Analysis - P&L Charts info Yes Yes
Option Probability Analysis info Yes Yes
Option Probability Analysis Adv info No Yes
Option Positions - Greeks info Yes Yes
Option Positions - Greeks Streaming info No Yes
Option Positions - Adv Analysis info Yes Yes
Option Positions - Rolling info Yes Yes
Option Positions - Grouping info Yes Yes
Banking Ally Invest TD Ameritrade
Bank (Member FDIC) info Yes No
Checking Accounts info Yes Yes
Savings Accounts info Yes No
Credit Cards info No Yes
Debit Cards info Yes Yes
Mortgage Loans info Yes No
Customer Service Ally Invest TD Ameritrade
Phone Support (Prospect Customers) info Yes Yes
Phone Support (Current Customers) info Yes Yes
Email Support info Yes Yes
Live Chat (Prospect Customers) info Yes Yes
Live Chat (Current Customers) info Yes Yes
24/7 Support info Yes Yes
Overall Ally Invest TD Ameritrade
Overall 4/5 Stars 5/5 Stars
Commissions & Fees 4.5/5 Stars 4.5/5 Stars
Investment Options 4.5/5 Stars 5/5 Stars
Platforms & Tools 3.5/5 Stars 5/5 Stars
Mobile Trading Apps 4/5 Stars 5/5 Stars
Research 4/5 Stars 5/5 Stars
Education 4/5 Stars 5/5 Stars
Ease Of Use 4.5/5 Stars 5/5 Stars
Winner check_circle
Review Ally Invest Review TD Ameritrade Review
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Ally Invest vs TD Ameritrade Comparison

Comparing brokers side by side is no easy task. We spend hundreds of hours each year testing the platforms, mobile apps, trading tools and general ease of use among online brokerages, as well as comparing commissions and fees, to find the best online broker.

Though many U.S. brokers offer basic trading features, such as an app, charting tools, stock research and educational content, the depth of those features can vary widely. Let's compare Ally Invest vs TD Ameritrade.

Is Ally Invest or TD Ameritrade better for beginners?

In stock trading, the more you know, the better you’ll do. Taking advantage of resources like articles, webinars, videos and interactive elements is a great way to shorten the learning curve. In our analysis, we examine the availability of several different types of educational materials.

For 2024, our review finds that Ally Invest offers more comprehensive new investor education for beginning investors than TD Ameritrade. Ally Invest offers investors access to Education (Stocks), Education (ETFs), Education (Options), Education (Mutual Funds), Education (Bonds) and Education (Retirement), while TD Ameritrade offers investors access to Paper Trading, Videos, Education (Stocks), Education (ETFs), Education (Options), Education (Mutual Funds), Education (Bonds) and Education (Retirement).

What about Ally Invest vs TD Ameritrade pricing?

Ally Invest and TD Ameritrade charge the same amount for regular stock trades, $0.00. Option contracts are pricier at TD Ameritrade, costing $0.65 per contract versus $0.50 per contract at Ally Invest. For futures, TD Ameritrade charges $2.25 per contract and Ally Invest charges (Not offered) per contract. For a deeper dive, see our best brokers for free stock trading guide.

Does Ally Invest or TD Ameritrade offer a wider range of investment options?

Looking at a full range of investment options, including order types and international trading, our research has found that Ally Invest offers a more comprehensive offering than TD Ameritrade. Ally Invest ranks #8 out of 18 brokers for our Investment Options category, while TD Ameritrade ranks #N/A.

Ally Invest offers investors access to Stock Trading, Options Trading, OTC Stocks, Mutual Funds, Forex Trading and Advisor Services, while TD Ameritrade offers investors access to Stock Trading, Options Trading, OTC Stocks, Mutual Funds, Futures Trading, Forex Trading and Advisor Services. Neither have Fractional Shares Looking at Mutual Funds, TD Ameritrade trails Ally Invest in its offering of no transaction fee (NTF) mutual funds, with Ally Invest offering 3900 and TD Ameritrade offering 3610.

Do Ally Invest and TD Ameritrade offer cryptocurrency?

In our analysis of top U.S. brokerages, we research whether each broker offers the ability to trade cash cryptocurrency, such as bitcoin and ethereum. Though crypto has risen steadily in popularity, availability still varies from broker to broker. Our review finds that neither Ally Invest and TD Ameritrade offer crypto trading.

Which trading platform is better: Ally Invest or TD Ameritrade?

To compare the day trading platforms of Ally Invest and TD Ameritrade, we focused on trading tools and functionality across both web and desktop-based platforms. Popular day trading platform tools include streaming real-time quotes, stock alerts, trading hotkeys, direct market routing, streaming time and sales, customizable watch lists, backtesting, and fully functional charting packages, among many others. For day trading, Ally Invest offers a better experience.

Does Ally Invest or TD Ameritrade offer a better stock trading app?

After testing 25 features across the stock trading apps of Ally Invest and TD Ameritrade, we found Ally Invest to be better overall. The best stock market apps are easy to use, have excellent design, and deliver a fully featured online trading experience. Ally Invest ranks #13 out of 18 brokers, while TD Ameritrade ranks #N/A.

Ally Invest Trading App Gallery

TD Ameritrade Trading App Gallery

Which broker is better for researching stocks?

For research, Ally Invest offers superior market research than TD Ameritrade. Ally Invest ranks #7 and TD Ameritrade ranks #N/A.

Over the years, we've found that the best brokers provide rich market commentary, a variety of third-party research reports, and thorough quote screens that are not just easy to navigate, but that also include a comprehensive selection of fundamental data. Robust stock, ETFs, and mutual fund screeners are also must-haves for trade idea generation.

How do Ally Invest and TD Ameritrade compare in terms of minimum deposit required?

Ally Invest requires a minimum deposit of $0.00, while TD Ameritrade requires a minimum deposit of $0.00. From our testing, we found that SoFi is the only broker that requires a minimum deposit.

Which broker offers better margin rates for accounts under $25,000?

Ally Invest charges 13% for accounts under $25,000 while TD Ameritrade charges a margin rate of 14.75%. The industry average of the 18 brokers we track is 9%.

Does Ally Invest offer fractional shares? Does TD Ameritrade?

Fractional shares are not offered by either broker. Our research has found that 39% of brokers offer fractional shares investing. Fractional shares allow traders to buy a part of a whole share of stock. For example, if Amazon is trading at $1,000, you could buy half a share for $500.

Can you trade penny stocks with Ally Invest or TD Ameritrade?

Both Ally Invest and TD Ameritrade allow you to trade penny stocks. Ally Invest charges $4.95 per trade while TD Ameritrade charges $6.95. Penny stocks are companies whose shares trade for under $5 and are listed over the counter (OTC). For brokers that do offer penny stock trades, the average commission is $3.

Does either broker offer banking?

Online banking can be a benefit for investors, and some brokerages do provide banking services to customers. Checking Accounts, Savings Accounts, Debit Cards and Mortgage Loans are offered by Ally Invest while TD Ameritrade offers Checking Accounts, Debit Cards and Credit Cards.

Which broker offers stronger customer service?

StockBrokers.com partners with customer experience research group Confero to conduct phone tests from locations across the United States to thoroughly evaluate the quality and speed of brokerage customer service. (Read more about How We Test.) Here are the results of our current testing.

Ally Invest was rated 4th out of 13 brokers, with an overall score of 8.69 out of 10.

TD Ameritrade was rated 1st out of 14 brokers, with an overall score of 9.3 out of 10.

Is Ally Invest good?

For current Ally customers looking to invest in stocks, Ally's universal-accounts experience and easy-to-use website offer a convenient solution. Its website is far stronger than the mobile app.

In the 2024 StockBrokers.com Annual Awards, Ally Invest ranked among Best in Class for Bank Brokerage and Customer Service.

Is TD Ameritrade good?

TD Ameritrade delivers $0 trades, fantastic trading platforms, excellent market research, industry-leading education for beginners and reliable customer service, making it one of our top overall brokers in 2023. Note, however, that TD Ameritrade was acquired in 2020 by Charles Schwab and TD Ameritrade client accounts are currently being migrated in batches to Schwab, which has retained the standout thinkorswim platform.

In the 2023 StockBrokers.com Annual Review, TD Ameritrade was rated No. 1 for Platforms & Tools, Mobile Trading Apps, Ease of Use, Beginners, and Customer Service. It also ranked among Best in Class for Commissions & Fees, Research, Investment Options, Education, Active Trading and Overall. TD Ameritrade also won two StockBrokers.com Industry Awards: No. 1 for Phone Support and Trader App.

Ally Invest vs TD Ameritrade Winner

Overall winner: Ally Invest

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