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Cobra Trading vs Ally Invest 2019

The StockBrokers.com annual review (9 years running) takes six months to complete and produces over 30,000 words of research each year. Here's how we test.

Is Ally Invest better than Cobra Trading? After scoring brokers on over 4,000 data points for our 2019 review, Ally Invest (62.44%) is better than Cobra Trading (49.66%). Backed by Ally Financial, Ally Invest is a low-cost broker providing $4.95 stock trades. Ally’s complete universal-account management experience makes the brokerage ideal for current Ally Bank customers; however, convenience aside, Ally Invest struggles to stand out against industry leaders.

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Overall Rating

Feature Cobra Trading Ally Invest
Overall 2.5 3
Cobra Trading Review Ally Invest Review

Trading Fees

Feature Cobra Trading Ally Invest
Minimum Deposit $30,000.00 $0.00
Stock Trade Fee (per trade) N/A $4.95
ETF Trade Fee N/A $4.95
Options Base Fee N/A $4.95
Options Per Contract Fee $0.50 $0.65
Mutual Fund Trade Fee $25.00 $9.95
Broker Assisted Trades Fee $0.00 $20.00
Commissions & Fees 3 3.5
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Margin Rates

Feature Cobra Trading
Open Account
Ally Invest
Open Account
Under $24,999.99 5.25% 9.75%
$25,000.00 to $49,999.99 5.25% 9.50%
$50,000.00 to $99,999.99 5.25% 8.75%
$100,000.00 to $249,999.99 5.25% 7.50%
$250,000.00 to $499,999.99 5.25% 6.50%
$500,000.00 to $999,999.99 5.25% 6.00%
Above $1,000,000.00 5.25% 5.25%
Commissions & Fees 3 3.5
Winner check_circle

Account Fees

Feature Cobra Trading Ally Invest
IRA Annual Fee $35.00 $0.00
IRA Closure Fee $95.00 $50.00
Returned ACH Fee $25.00 $30.00
Returned Wire Fee $25.00 $30.00
Stock Certificate Processing Fee N/A $300.00
Stock Certificate Delivery Fee N/A $300.00
Paper Statement Fee $2.00 $2.00
Paper Confirmation Fee $3.00 $1.00
Domestic Wire Fee $20.00 $30.00
International Wire Fee $50.00 N/A
Commissions & Fees 3 3.5

Investment Options

Feature Cobra Trading Ally Invest
Stock Trading
Yes Yes
OTCBB / Pink Sheets
Yes Yes
Options Trading
Yes Yes
Complex Options Max Legs
4 4
Futures Trading
Yes No
Forex Trading
Yes Yes
Commission-Free ETFs 0 116
Mutual Funds (No Load)
0 7200
Mutual Funds (Total)
0 14000
Bonds (US Treasury)
No Yes
Bonds (Corporate)
No Yes
Bonds (Municipal)
No Yes
Advisor Services
No Yes
International Trading
No No
Offering of Investments 3 4
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Order Types

Feature Cobra Trading Ally Invest
Order Type - Market
Yes Yes
Order Type - Limit
Yes Yes
Order Type - Stop
Yes Yes
Order Type - Trailing Stop
Yes Yes
Order Type - Contingent
No Yes
Order Type - MultiContingent
No No
Order Type - OCO
Yes Yes
Order Type - OTO
No Yes
Order Type - OTOCO
No No
Offering of Investments 3 4
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Trading Platforms

Feature Cobra Trading Ally Invest
Desktop Platform (Windows)
Yes No
Desktop Platform (Mac)
No No
Web Platform
Yes Yes
Paper Trading
Yes No
Trade Journal
No No
Watch Lists - Total Fields
30 21
Two-Factor Authentication Login
No Yes
Heat Mapping
No No
Platforms & Tools 3 2.5
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Charting Features

Feature Cobra Trading Ally Invest
Charting - Trade Off Chart
Yes No
Charting - Indicators / Studies
36 117
Charting - Drawing Tools
9 36
Charting - Historical Trades
No No
Charting - Corporate Events
No Yes
Charting - Automated Analysis
No Yes
Charting - Save Profiles
Yes Yes
Charting - Study Customizations
8 5
Charting - Custom Studies
No No
Platforms & Tools 3 2.5
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Day Trading

Feature Cobra Trading Ally Invest
Stock Alerts - Basic Fields
Yes Yes
Stock Alerts - Advanced Fields
Yes No
Streaming Time & Sales
Yes No
Streaming TV
No No
Direct Market Routing - Stocks
Yes No
Direct Market Routing - Options
Yes No
Ladder Trading
Yes No
Trade Hot Keys
Yes No
Level 2 Quotes - Stocks
Yes No
Level 2 Quotes - Options
Yes No
Trade Ideas - Backtesting
No No
Short Locator
Yes No
Client Liquidity Rebates
Yes No
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Mobile Trading Apps

Feature Cobra Trading Ally Invest
iPhone App
Yes Yes
Android App
Yes Yes
Apple Watch App
No No
Trading - Stocks
Yes Yes
Trading - After-Hours
Yes No
Trading - Conditional Orders
No No
Trading - Mutual Funds
No No
Trading - Simple Options
Yes Yes
Trading - Complex Options
No Yes
Trading - Option Rolling
No No
Touch / Face ID
No Yes
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Mobile App Features

Feature Cobra Trading Ally Invest
Watch List Syncing
No Yes
Stock Alerts - Basic Fields
No No
Charting - After Hours
Yes No
Charting - Drawing
No No
Charting - Study Customizations
No No
Customizable Homescreen
No No
Heatmapping
No No
Stream Live TV
No No
Barcode Lookup
No No
Mobile Trading 3 3
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Research Overview

Feature Cobra Trading Ally Invest
Research - Stocks
Yes Yes
Research - ETFs
No Yes
Research - Mutual Funds
No Yes
Research - Pink Sheets / OTCBB
No Yes
Research - Fixed Income
No No
Screener - Stocks
No No
Screener - ETFs
No No
Screener - Mutual Funds
No No
Screener - Options
No No
Screener - Bonds
No No
Misc - Portfolio Builder
No Yes
Misc - Portfolio Allocation
No No
Research 1 2
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Stock Research

Feature Cobra Trading Ally Invest
Stock Research - Reports
0 2
Stock Research - Earnings
No No
Stock Research - Insiders
No No
Stock Research - Metric Comp
No No
Stock Research - SEC Filings
No No
Stock Research - Social
No No
Stock Research - Balance Sheet
No No
Stock Research - Cash Flows
No No
Stock Research - News
Yes Yes
Stock Research - ESG
No No
Research 1 2
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ETF Research

Feature Cobra Trading Ally Invest
ETFs - Strategy Overview
No Yes
ETFs - Top 10 Holdings
No No
ETFs - Sector Exposure
No No
ETFs - Risk Analysis
No Yes
ETFs - Performance Analysis
No Yes
ETFs - Ratings
No Yes
ETFs - Morningstar StyleMap
No No
ETFs - Reports
No Yes
Research 1 2
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Mutual Fund Research

Feature Cobra Trading Ally Invest
Mutual Funds - Strategy Overview
No Yes
Mutual Funds - Prospectus
No No
Mutual Funds - Reports
No No
Mutual Funds - Fees Breakdown
No Yes
Mutual Funds - Top 10 Holdings
No No
Mutual Funds - Asset Allocation
No No
Mutual Funds - Sector Allocation
No Yes
Mutual Funds - Country Allocation
No No
Mutual Funds - StyleMap
No No
Mutual Funds - 3rd Party Ratings
No Yes
Research 1 2
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Options Trading

Feature Cobra Trading Ally Invest
Option Chains - Streaming
Yes Yes
Option Chains - Total Columns
17 8
Option Chains - Greeks
0 1
Option Chains - Quick Analysis
No Yes
Option Analysis - P&L Charts
No Yes
Option Probability Analysis
No Yes
Option Probability Analysis Adv
No Yes
Option Positions - Greeks
No Yes
Option Positions - Adv Analysis
No Yes
Option Positions - Rolling
No No
Option Positions - Grouping
No Yes
Platforms & Tools 3 2.5
Winner check_circle

Beginners

Feature Cobra Trading Ally Invest
Has Education - Stocks
No Yes
Has Education - ETFs
No No
Has Education - Options
No Yes
Has Education - Mutual Funds
No Yes
Has Education - Fixed Income
No Yes
Has Education - Retirement
No Yes
Paper Trading
Yes No
Videos
No No
Webinars (Monthly Avg)
0 17
Webinars (Archived)
No No
Live Seminars
No Yes
Progress Tracking
No No
Interactive Learning - Quizzes
No No
Investor Magazine
No No
Education 0.5 3.5
Winner check_circle

Banking

Feature Cobra Trading Ally Invest
Retail Locations
0 0
Member FDIC
No Yes
Checking Accounts
No Yes
Savings Accounts
No Yes
Credit Cards
No Yes
Debit Cards
No Yes
Mortgage Loans
No Yes
No Fee Banking
No Yes
Banking 0.5 4
Winner check_circle

Overall

Feature Cobra Trading Ally Invest
Cobra Trading Review Ally Invest Review
Overall 2.5 3
Winner check_circle
Comparing brokers side by side is no easy task. For our annual broker review, we assess over a dozen brokers on hundreds of different variables to find the best online broker. Yielding a database of over 4,000 data points, let's compare Ally Invest vs Cobra Trading.

To start this comparison, first, we will take a look at the online broker commission rates for placing regular stock and options trades. Ally Invest charges $4.95 per stock trade which is $4.95 more than Cobra Trading which charges customers $0 (the broker charges a per share rate instead) per trade. With options, the base fees charged are $N/A (Cobra Trading) and $4.95 (Ally Invest). Cobra Trading's per contract rate of $0.50 is less than Ally Invest which charges $0.65. It's important to note that not all brokers charge a flat fee per trade. Thus, it is important to read the full commission notes for each broker, which we include with each online broker review.

Next to commission rates, being able to trade what you want is important. Cobra Trading provides its clients with Stock Trading, Options Trading, Forex Trading and Futures Trading while Ally Invest provides clients access to Stock Trading, Options Trading, Mutual Funds and Forex Trading. Looking at mutual funds, Ally Invest boasts an offering of 14000 mutual funds compared to Cobra Trading's 0 available funds.

Trading access aside, by comparing popular features and functionality, we can break down relevant differences between both brokers. Cobra Trading offers virtual trading while Ally Invest does not. Taking a look at mobile trading, Cobra Trading offers the iPhone App and Android App while Ally Invest offers the iPhone App, iPad App and Android App. Not to be left out, online banking is also a nice benefit for many investors, and some brokerages provide these services to clients. Checking Accounts, Savings Accounts, Debit Cards, Credit Cards and Mortgage Loans are available to clients of Ally Invest while Cobra Trading offers customers none of these.

Overall, between Ally Invest and Cobra Trading, Ally Invest is the winner.

Ally Invest Review
Cobra Trading Review


All pricing data was obtained from a published web site as of 02/18/2019 and is believed to be accurate, but is not guaranteed. For stock trade rates, advertised pricing is for a standard order size of 500 shares of stock priced at $30 per share. For options orders, an options regulatory fee per contract may apply.

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