Is Ally Invest better than Firstrade? Based on over 4,000 data points from our 2019 annual broker review, Firstrade (67.1%) is better than Ally Invest (62.44%).
Best for Chinese-speaking investors - Open Account
Special Offer: Commission-Free Trading on 700+ ETFs
Firstrade offers $0 stock, ETF, and options trades, and is best known for its easy-to-use website, alongside its Chinese language services. While Firstrade offers Morningstar research and a variety of tools, its overall offering struggles to stand out against household name brands who are also priced at $0. Read full review
Best for Ally customers
Backed by Ally Financial, Ally Invest is a low-cost broker providing $0 stock and ETF trades. Ally’s complete universal-account management experience and easy to use website makes the brokerage great for current Ally Bank customers and everyday investors alike. Read full review