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TD Ameritrade vs Ally Invest Review

Blain Reinkensmeyer

Published by Blain Reinkensmeyer


Thursday, November 15th, 2018

Using data from our latest annual broker review which tested more than a dozen different online brokers over six months, we can compare TD Ameritrade vs Ally Invest to determine which broker is best. Let's dive in.

First, we will break down the commission charges of both brokers for placing stock and options trades. TD Ameritrade, with its regular stock trades costing $6.95, is more expensive than Ally Invest's rate of $4.95 per trade. With options, the base fees charged are $6.95 (TD Ameritrade) and $4.95 (Ally Invest). Each option contract then costs $0.75 at TD Ameritrade and $0.65 at Ally Invest. Instead of flat rate fees, several brokers charge a per-share fee instead. For a complete review of trading charges, read our full online broker reviews.

Next, investors want to make sure they can trade the investment vehicle they want. Both TD Ameritrade and Ally Invest support Stock Trading, Options Trading, Mutual Funds, Forex Trading and Futures Trading. As far as mutual funds go, Ally Invest trails TD Ameritrade by 2,277 total mutual funds, with TD Ameritrade offering 12541 and Ally Invest offering 10264. And, commission free ETFs deserve a comparison, with Ally Invest falling behind TD Ameritrade, offering 100 commission free ETFs compared to TD Ameritrade's 296.

Finally, by comparing the each broker's website and platform features, we can surface interesting differences. TD Ameritrade has virtual trading, Ally Invest doesn't. For mobile trading, TD Ameritrade and Ally Invest both have a iPhone App, iPad App and Android App. Online banking is also used by many customers, and multiple full-service brokerages provide these services. Checking Accounts, Savings Accounts, Debit Cards, Credit Cards and Mortgage Loans are available to clients of Ally Invest while TD Ameritrade offers customers Checking Accounts, Debit Cards and Credit Cards. All factors considered, when it comes to platform tools, research, and mobile trading, TD Ameritrade posted awards Best in Class - Platforms & Tools, Best in Class - Research and Best in Class - Mobile Trading in 2018, while Ally Invest found itself with none of these.

Overall, TD Ameritrade boasts 5.00 stars versus Ally Invest's 3.50 stars.
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Overall
Commissions & Fees
Offering of Investments
Platforms & Tools
Research
Customer Service
Mobile Trading
Ease of Use
Education
Order Execution
Banking
Minimum Deposit
Stock Trade Fee (flat)
Options Base Fee
Options Per Contract Fee
Mutual Fund Trade Fee
Broker Assisted Trades Fee
IRA Annual Fee
IRA Closure Fee
Stock Trading
OTCBB / Pink Sheets
Options Trading
Complex Options Max Legs
Futures Trading
Forex Trading
Commission-Free ETFs
Mutual Funds (No Load)
Mutual Funds (Total)
Bonds (US Treasury)
Bonds (Corporate)
Bonds (Municipal)
Advisor Services
International Trading
Advantage
Order Type - Market
Order Type - Limit
Order Type - Stop
Order Type - Trailing Stop
Order Type - Contingent
Order Type - MultiContingent
Order Type - OCO
Order Type - OTO
Order Type - OTOCO
Order Type - Algo
Advantage
Desktop Platform (Windows)
Desktop Platform (Mac)
Web Platform
Virtual Trading
Watch Lists - Total Fields
Two-Factor Authentication Login
Charting - Trade Off Chart
Charting - Drawing Tools
Charting - Indicators / Studies
Charting - Historical Trades
Charting - Save Profiles
Charting - Study Customizations
Charting - Custom Studies
Option Chains - Total Columns
Option Chains - Greeks Viewable
Option Analysis - P&L Charts
Option Positions - Rolling
Heat Mapping
Advantage
Stock Alerts - Basic Fields
Stock Alerts - Advanced Fields
Streaming Time & Sales
Streaming TV
Direct Market Routing - Stocks
Direct Market Routing - Options
Ladder Trading
Trade Hot Keys
Level 2 Quotes - Stocks
Level 2 Quotes - Options
Trade Ideas - Backtesting
Client Liquidity Rebates
Advantage
Screener - Stocks
Screener - ETFs
Screener - Mutual Funds
Screener - Options
Screener - Bonds
Misc - Portfolio Allocation
Misc - Portfolio Builder
Stock Research - Earnings
Stock Research - SEC Filings
Stock Research - Insiders
Stock Research - Social
Stock Research - Reports
ETF Research - Top 10 Holdings
ETF Research - Reports
ETF Research - Ratings
Mutual Fund Research - Reports
Advantage
iPhone App
Android App
Apple Watch App
Trading - Stocks
Trading - After-Hours
Trading - Conditional Orders
Trading - Mutual Funds
Trading - Simple Options
Trading - Complex Options
Trading - Option Rolling
Touch ID
Watch List Syncing
Stock Alerts - Basic Fields
Stock Alerts - Advanced Fields
Charting - After Hours
Charting - Study Customizations
Customizable Homescreen
Heatmapping
Stream Live TV
Barcode Lookup
Advantage
Retail Locations
Member FDIC
Checking Accounts
Savings Accounts
Credit Cards
Debit Cards
Mortgage Loans
No Fee Banking
Advantage
Under $24,999.99
$25,000.00 to $49,999.99
$50,000.00 to $99,999.99
$100,000.00 to $249,999.99
$250,000.00 to $499,999.99
$500,000.00 to $999,999.99
Above $1,000,000.00
Has Education - Stocks
Has Education - ETFs
Has Education - Options
Has Education - Mutual Funds
Has Education - Fixed Income
Has Education - Retirement
Videos
Webinars (Monthly Avg)
Webinars (Archived)
Live Seminars
Progress Tracking
Interactive Learning - Quizzes
Magazine
Advantage
Overall
Advantage
TD Ameritrade
Exclusive Offer Trade free for 90 days + get up to $600 Learn More
TD Ameritrade Review
 
5
3.5
4.5
5
5
5
4.5
4.5
5
3.5
3.5
 
$0.00
$6.95
$6.95
$0.75
$49.99
$44.99
$0.00
$0.00
 
Yes
Yes
Yes
4
Yes
Yes
296
8049
12541
Yes
Yes
Yes
Yes
Yes
check_circle
 
Yes
Yes
Yes
Yes
Yes
Yes
Yes
Yes
Yes
Yes
check_circle
 
Yes
Yes
Yes
Yes
514
No
Yes
22
397
Yes
Yes
9
Yes
33
5
Yes
Yes
Yes
check_circle
 
Yes
Yes
Yes
Yes
Yes
Yes
Yes
Yes
Yes
Yes
Yes
No
check_circle
 
Yes
Yes
Yes
Yes
Yes
Yes
Yes
Yes
Yes
Yes
Yes
7
Yes
Yes
Yes
Yes
check_circle
 
Yes
Yes
Yes
Yes
Yes
Yes
No
Yes
Yes
Yes
Yes
Yes
Yes
No
Yes
Yes
No
No
Yes
Yes
check_circle
 
364
No
Yes
No
Yes
Yes
No
Yes
 
9.75%
9.50%
8.50%
8.25%
8.00%
8.00%
7.25%
 
Yes
Yes
Yes
Yes
Yes
Yes
Yes
500
Yes
Yes
Yes
Yes
Yes
check_circle
 
5
check_circle
Ally Invest
Special Offer Up to $3,500 cash bonus + commission free trades for new accounts. Learn More
Ally Invest Review
 
3.5
4
4
3
3.5
4
3.5
4.5
3
2.5
4
 
$0.00
$4.95
$4.95
$0.65
$9.95
$20.00
$0.00
$50.00
 
Yes
Yes
Yes
4
Yes
Yes
100
5574
10264
No
Yes
Yes
Yes
No
 
Yes
Yes
Yes
Yes
Yes
Yes
Yes
Yes
No
No
 
No
No
Yes
No
21
Yes
No
10
84
No
Yes
3
No
15
5
Yes
No
No
 
Yes
No
No
No
No
No
No
No
No
No
Yes
No
 
Yes
Yes
Yes
Yes
Yes
No
Yes
Yes
Yes
Yes
No
1
Yes
No
Yes
No
 
Yes
Yes
No
Yes
No
No
No
Yes
Yes
No
Yes
Yes
No
No
No
No
No
No
No
No
 
0
Yes
Yes
Yes
Yes
Yes
Yes
Yes
check_circle
 
9.25%
9.00%
8.25%
7.00%
6.00%
5.50%
4.75%
 
Yes
No
Yes
Yes
Yes
No
No
8
No
No
No
No
No
 
3.5

All pricing data was obtained from a published web site as of 09/01/18 and is believed to be accurate, but is not guaranteed. The StockBrokers.com staff is constantly working with its online broker representatives to obtain the latest pricing data. If you believe any data listed above is inaccurate, please contact us using the link at the bottom of this page. For stock trade rates, advertised pricing is for a standard order size of 500 shares of stock priced at $30 per share. For options orders, an options regulatory fee per contract may apply.

TD Ameritrade, Inc. and StockBrokers.com are separate, unaffiliated companies and are not responsible for each other’s services and products. Options are not suitable for all investors as the special risks inherent to options trading may expose investors to potentially rapid and substantial losses. Options trading privileges subject to TD Ameritrade review and approval. Please read Characteristics and Risks of Standardized Options before investing in options. Offer valid for one new Individual, Joint or IRA TD Ameritrade account opened by 9/30/2018 and funded within 60 calendar days of account opening with $3,000 or more. To receive $100 bonus, account must be funded with $25,000-$99,999. To receive $300 bonus, account must be funded with $100,000-$249,999. To receive $600 bonus, account must be funded with $250,000 or more. Offer is not valid on tax-exempt trusts, 401k accounts, Keogh plans, Profit Sharing Plan, or Money Purchase Plan. Offer is not transferable and not valid with internal transfers, accounts managed by TD Ameritrade Investment Management, LLC, TD Ameritrade Institutional accounts, and current TD Ameritrade accounts or with other offers. Qualified commission-free Internet equity, ETF or options orders will be limited to a maximum of 250 and must execute within 90 calendar days of account funding. No credit will be given for unexecuted trades. Contract, exercise, and assignment fees still apply. Limit one offer per client. Account value of the qualifying account must remain equal to, or greater than, the value after the net deposit was made (minus any losses due to trading or market volatility or margin debit balances) for 12 months, or TD Ameritrade may charge the account for the cost of the offer at its sole discretion. TD Ameritrade reserves the right to restrict or revoke this offer at any time. This is not an offer or solicitation in any jurisdiction where we are not authorized to do business. Please allow 3-5 business days for any cash deposits to post to account. Taxes related to TD Ameritrade offers are your responsibility. Retail values totaling $600 or more during the calendar year will be included in your consolidated Form 1099. Please consult a legal or tax advisor for the most recent changes to the U.S. tax code and for rollover eligibility rules. (Offer Code 264) TD Ameritrade Inc., member FINRA/SIPC. TD Ameritrade is a trademark jointly owned by TD Ameritrade IP Company, Inc. and The Toronto-Dominion Bank. © 2017 TD Ameritrade.

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